Design Brief

In our experience, many clients find it easier to answer specific questions about their project rather than trying to write something from scratch. Your answers to the following questions will help us put together a custom-tailored proposal based on your specific needs. The questions also give some indication as to the process that we go through. Please answer all of the questions to help us put together the most reliable quote.

Project Overview

Project Title

What is the nautre of your project? Check all that apply

• Strategy
• Branding
• Print
• Interactive
• Other Please describe

Please provide specific details about the project that will help us understand your needs

Are there any specific things that need to be included in this project?

What is the reason for wanting to initiate this project now?

What do you hope to achieve with this project?

Do you have a visual idea for how the project should look? Please provide links to examples.

What is the deadline for your project? Consider time for consultation, design, production, delivery, etc.

What is the budget for your project?

Organizational Summary

Provide a summary of your business/organization as well as brief history.

Who would you say your competitors are and how would you say that you’re different?

Please describe your target market. Consider age, gender, income, employment, geography, lifestyle, etc.

Please describe any existing materials that you have already created. Check all that apply.

• Market research
• Business plan
• Identity
• Advertising
• Direct mail
• Marketing collateral
• Website
• Other Other assets

If there is anything else that you think would be better help us understand your project. Please write it here.