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Clever

Redefining smart in the government contracting space

Scope of work

Naming

Brand strategy

Identity

Website design

Website development

Usability testing

Custom illustrations

Custom animations

Overview

Clever is a business development platform for government contractors.

Problem

The team was looking for a creative partner to help simplify the brand story and distill it into a compelling name and online experience built around a proprietary research and CRM tool.

Solution

Based on client research and feedback from existing clients and partners, we helped the client position their product through a strong brand identity, name and visual experience.

More projects

Clever

Redefining smart in the government contracting space

Clever is a business development platform for government contractors.

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Elevating a brand to win against top-tier competitors

Tower Strategy Group is a boutique management consulting firm competing against some of the biggest names in the industry.

Carolina Herrera

Fragrances by Carolina Herrera

Each product has its own style and feeling, and the goal was to bring it to life using 3D design and animations, focusing on the fragrance itself.

Events DC

Strengthening the world's most powerful city

Events DC is the face of conventions, sports, entertainment and cultural events within the nation’s capital.

Bloom Montgomery Village

Revitalizing a whole community

Monument Realty was looking for a new model of community engagement for a large project in Montgomery Village.

CTSi

Rebranding the fight to solve hard problems across the Department of Defense

CTSi provides world-class technical solutions and services for the Department of Defense, NASA, and commercial customers.

Pizzano Contractors

Positioning a family-business for the next generation of growth

Pizzano Contractors is a family-owned construction business in the greater DC area with over 60 years of experience in delivering a wide variety of projects.

The Mark Foundation

Reshaping a vision to transform cancer research

The Mark Foundation for Cancer Research funds groundbreaking science across all cancer types through grants to individual investigators and multi-disciplinary teams, as well as venture investment in early-stage companies.

Sherman Prize

Building a new brand to fight Crohn's and colitis

The Bruce and Cynthia Charitable Foundation wanted to create a brand new medical prize focused on the area of Crohn’s and coltis.

Idlewild

Rebranding a consultancy for next-level growth

Idlewild Partners is a strategic technology consulting company that uses Salesforce.com to help its clients achieve their business objectives.

Delta Decisions

Transforming Leaders in The Field

They were looking for a partner in helping them reinvigorate the brand with clarity of purpose and a clearly differentiated value proposition.

Nelson Architects

Elevating a leader reshaping the face of DC

Founded in 1996, Nelson Architects has been a proud contributor to Washington, DC's stunning revitalization.

Tom's Team

A new line on curing cancer

Fishing Cures is a 501(c)(3) focused on innovative programs and projects that raise money for cancer research.

Ten93

Creating a new home for one of the UK’s most innovative entrepreneurs

Ten93 helps companies translate their healthcare insights and technologies into clear strategies and roadmaps to generate economic impact.

My Brothers Birdies

Redesigning the experience of creating life-changing opportunities through golf

My Brother’s Birdies started as a charity golf event that wanted to raise funds and awareness for organizations impacting the game of golf and making strides towards closing the achievement gap for young boys and girls of color. In 2020, My Brother’s Birdies established 501(c) 3 status to expand its impact and create programming that makes a tangible difference.

WGS

Rebranding a 20-year story of how offices work

For over 20 years, Washington Group Solutions (WGS) has provided commercial and government workspace solutions to clients in the Mid-Atlantic region.

Pepsi

Turning global perspectives into local impact

Pepsi continues to invest in local communities and help them address their unique challenges.

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