Rebranding a consultancy for next-level growth

Scope of work

Brand strategy

New identity

Marketing collateral

Content strategy

Website design

Website development

Usability testing


Idlewild Partners is a strategic technology consulting company that uses to help its clients achieve their business objectives.


After decades of working within the healthcare industry, the founder wanted a new way to talk about the story of innovation in healthcare.


Working closely with the founder team, we developed an insights-driven brand strategy to help position the company in the marketplace. With a brand strategy in place, we worked to bring it to life through a new brand identity, collateral, and digital experience.

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